#1 Local SEO Company
Our Digital Firm will increase your revenue in your local area!
Top Local SEO Agency | See Your Business Ranking on Page 1
The goal of Local SEO services is to win the local search territory. It’s a fine-tuning of search optimization geared to zero in on specific locations, and has the power to provide huge positive impact to your brick-and-mortar business. Nowadays when consumers need information about a product or service locally, over 97% use ask Google. Then 72% follow that up by actually visiting a local place of business in person. Modern consumers trust the companies with a strong web presence and 5-star customer reviews.
With our trademark individual focus, our local search marketing services will put your business “on the map!” Improving your Google ranking and attaining a position on Google Maps can exponentially increase the number of customers coming to your brick-and-mortar business, and clients to your local practice.
The 4 Pillars of Our Local SEO Company Strategy
Most brick-and-mortar businesses that have face-to-face interaction with customers, clients, or patients can greatly benefit from Local SEO services. Nowadays more than 97% of consumers use Google search when they need a product or service in their area or neighborhood. At Social Market Way, we use 4 Pillars to establish and elevate your marketing position.
Taking the time to gain a clear understanding of your company is the first step in moving towards growth and success. We seek to understand your market niche and business goals, as well as the unique products and services of your establishment. We also determine your target audience, research your ideal customers, and determine what sets you apart from your competitors.
Once we have a clear idea of where we’re starting from and the final outcome we are aiming for, we move forward to rectify weak areas and leverage your strengths for online success.
Now that we understand your present internet marketing position and the growth targets we are shooting for, we go on to design a customized campaign and strategy for the next 12 months. Local SEO functions on many of the same principles as regular SEO, while focusing on growing community-based web traffic, brand awareness, and local features.
Our local SEO agency’s experienced team will work with you to decide whether Google and Facebook Ads should be used to get your campaign rolling with faster initial visibility and results. The results will be increased local internet traffic and customer leads, which translate to more sales and better profits.
A Custom-Designed Strategy for Long-term Business Growth
We start off with a clean foundation by correcting any technical errors on your website and getting rid of dead or irrelevant links that may be hindering instead of helping.
The search terms that your ideal customers use are researched and determined, and these are worked into your content. Local SEO uses location-specific terms and markers, and we make sure that those are in place. These include not only the name of your town and state, but local landmarks, events, civic and business organizations, and the “near me” phrase. These also provide a source of healthy, relevant links to and from your site. We research the local competition to learn their strategies and how to out-perform them.
Finally, we set up a reporting system to measure progress. That’s the beauty of SEO, we don’t need to guess, it’s a process that is clear and quantifiable.
With an organized strategy in place, we take action every day following the plan and making adjustments as needed to achieve optimal results. At this time we’ll be able to give you a reasonably accurate estimate of the level of traffic, leads, and new potential customers you’ll be receiving during the next 6-8 months. Local SEO methods will work towards gaining greater visibility and credibility with your target audience residing near your business, with the end goal of gaining a top search results position on Google Maps.
We strive to maintain close a close client relationship throughout your campaign, to assure that implementation is meeting your expectations.
At Social Market Way, we design a tailor-made monthly Web Marketing Results Report for each of our clients, so that they can easily follow the progress of keyword rankings, web traffic volume, and other key performance indicators. Here’s an example of just one of the graphs you might see on your report:
SEO is measurable; there is nothing fuzzy or vague about it. We keep you informed and in the loop. We’ll provide you with an online client workbook accessed by your personal login so that you can see your campaign progress results on a daily basis and keep track of the work we are doing. When questions come up, we are here for you via phone or email.
Local SEO Services
Search Engine Optimization
Fundamental SEO strategy still creates the foundation for location-specific online marketing. Keywords and content need to be optimized for your local community as well as for your industry niche. To determine how to position your enterprise in the front of the pack, your area competitors need to be analyzed. It’s not just important, it’s essential to invest in solid SEO for long-term online visibility and growth.
Local SEO
Attract, acquire, and engage your target audience through the creation and distribution of relevant and valuable content, including landing pages, blog posts, e-books, email newsletters, white papers, and more. Our professional, U.S.-based writers will grow your online presence and establish you as THE authority.
Google Maps Marketing
Google Maps has become the number one tool for local search marketing and can channel multitudes of potential customers to your doors. When your business appears in the Google Maps 3-pack at the top of the search results page, the positive impact is not just big, it’s exponential!
Link Building Services
Having a healthy link profile, with links from your community’s news sources, business directories, community, and industry sites, is vital to ranking well in local searches. In fact, while 89% of SEO professionals consider link building a priority for boosting local SEO, 100% of those experts think it’s effective.
SEO Audit
An overall audit will examine all of the essential elements of your local SEO strategy. It can reveal faulty aspects that might be hindering your progress, from broken links to slow loading speed. Social Market Way offers a thorough and personalized audit that carefully checks out the what, who, when, where, and why, the total picture of your site.
A Digital Marketing Agency that Personalizes Every Step of the Process
At Social Market Way, we love to:
Go the extra mile by over-delivering for every client. Personalize solutions using the latest research and new
strategies in line with Google algorithm changes, to keep you succeeding year after year.
Put you first with regular communication and reporting measurable results month by month.
Keep our standards high to draw targeted and converting traffic to your website for the best possible return on investment.
Social Market Way Success Stories | Customer Reviews
The screenshots below show the overall increase in website traffic and online visibility which led to more sales, leads, and customers for our clients.
Benefits from Working with Social Market Way Agency
Increase Revenue
By the time your search marketing campaign brings you Page 1 results, your new streams of revenue will outstrip the initial investment in SEO. From there, profits will keep coming in year after year.
Grow Customers
Our Local SEO services know how to optimize your website through their mastery of on-page and off-page techniques that will attract new organic traffic to increase your customer base.
Ingenuity
As one of the local seo firms we stay informed through membership in SEO mastermind events with the world’s top SEO consultants, and what we learn benefits you by keeping up with Google’s algorithm changes
CEO, Iboats
Our company has some experience working with other Maryland SEO companies in the past, and for the most part, they were fairly cheap services, but they took FOREVER to make any progress. Price was a fair bit higher than what we were used to, we felt that the people we had talked to had a firm grasp on what was needed to meet our goals. One thing I liked about the way they did things was that their campaign had an end date – many of the other agencies just keep going forever.
Deborah Bradley
A lot of SEO companies these days, are truly just sending some links and crossing their fingers. Yassin and his team is a wonderful exception to this rule.
Steven Keltsch
Great SEO company. We hired Social Market Way a few years ago and ever since our business has grown consistently. I am all about results and these guys have delivered every time. Recently upgraded the SEO and re-done our website. We were complimented on our old site regularly by our clients, and I’m sure we’ll get complimented on the new one as well in the future because it looks great. Yassin really understand the new challenges as related to Google analytics, web ranking, and Search Engine Optimization. I would recommend them to any small and medium business as well as larger companies.
Samah Hassan
CEO, Curvy Sense
“I’ve launched an online store for formal wear dresses that are tailored to curvy women. Working with the team at Social market way, I was able to improve my online web presence and increase sales. Highly recommened them!”
Frequently Asked Questions | Local Search Engine Optimization
What is Local SEO?
Local SEO (Search Engine Optimization) is the practice of optimizing your online presence to rank higher in local search results. It focuses on targeting customers in a specific geographic area, whether it’s a city, region, or neighborhood. Local SEO helps businesses become more visible in search engines like Google when people search for products or services near them.
Key components of Local SEO include:
- Google My Business (GMB) Optimization: Creating and maintaining an accurate Google My Business profile, which can help your business appear on Google Maps and in the local pack of search results.
- Local Citations: Listing your business name, address, and phone number (NAP) on local directories and websites to boost local relevance.
- Customer Reviews: Encouraging reviews from customers, which helps build trust and improve local rankings.
- Localized Content: Creating content that includes location-specific keywords to attract local audiences.
- Mobile Optimization: Ensuring your website is mobile-friendly, as many local searches happen on mobile devices.
Local SEO helps businesses attract more nearby customers, increase foot traffic, and boost local sales by ensuring their online presence is visible and relevant to local searchers.
What type of business is a good fit for Local SEO services?
Local SEO is perfect for businesses that serve customers in specific geographic areas. These businesses rely on attracting local customers and need to be visible in local search results. Some examples of businesses that are a great fit for Local SEO services include:
- Restaurants and Cafes: Customers often search for places to eat nearby. Optimizing for local search helps attract more foot traffic.
- Retail Stores: Local SEO can drive more people to your physical location by ensuring you’re easily found when people search for products you sell in your area.
- Medical and Dental Practices: Doctors, dentists, and other healthcare providers need local SEO to help potential patients find them based on their location and specialty.
- Home Services: Plumbers, electricians, landscapers, and contractors benefit from Local SEO, as customers are typically looking for services near them.
- Law Firms: Attorneys can increase their visibility for local legal services, especially when potential clients are searching for lawyers nearby.
- Real Estate Agents and Agencies: Local SEO helps agents be found by people searching for properties in specific neighborhoods or cities.
- Auto Repair Shops: Customers in need of car repairs or maintenance often search for nearby mechanics or auto shops.
- Gyms and Fitness Centers: Local SEO helps gyms stand out in searches for fitness options in the area.
In general, any business that has a physical location or serves a specific local area can benefit from Local SEO to improve visibility, attract more customers, and increase sales.
What can you tell me about your Local SEO Services?
My Local SEO strategy is focused on helping businesses increase their visibility and attract more customers from their specific geographic area. By combining a range of tailored optimization tactics, I ensure your business is easily found by local searchers. Here’s how I approach Local SEO:
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Google My Business (GMB) Optimization: I start by ensuring your Google My Business profile is fully optimized. This includes adding accurate business information (name, address, phone number, hours of operation), selecting the right categories, and uploading high-quality images. I also optimize GMB posts and responses to reviews to engage potential customers and increase your local relevance.
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Local Citations & Directory Listings: I make sure your business is consistently listed across the most reputable local directories, such as Yelp, Yellow Pages, and others. These citations (mentions of your business name, address, and phone number) help improve your rankings and visibility in local search results.
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On-Page SEO for Local Relevance: I optimize your website to ensure it includes location-specific keywords, such as city names, neighborhoods, or local landmarks. This helps search engines understand the geographical relevance of your content. I also ensure that your website’s structure, meta descriptions, headings, and images are optimized for both search engines and users.
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Customer Reviews & Reputation Management: I help you gather and manage customer reviews on platforms like Google, Facebook, and industry-specific review sites. Positive reviews not only boost your credibility and trust but also play a major role in improving local search rankings. I provide strategies for effectively responding to reviews to maintain a positive reputation.
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Local Content Creation: I focus on creating local, engaging content that appeals to your target audience. This includes blog posts, landing pages, and local news or event updates. Creating location-specific content helps drive relevant traffic and establish your business as an authority in your area.
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Mobile Optimization: As many local searches are performed on mobile devices, I ensure your website is mobile-friendly. A responsive design and fast-loading pages are crucial for improving user experience and ranking in local searches.
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Local Link Building: I build high-quality local backlinks by collaborating with local organizations, media outlets, and businesses. These backlinks improve your site’s domain authority, making your business more competitive in local search results.
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Local SEO Analytics & Reporting: I use powerful analytics tools to track your local search performance. I monitor key metrics such as local rankings, website traffic, user engagement, and conversions to ensure your strategy is working and to make data-driven adjustments when needed.
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Local Paid Search (PPC): In addition to organic local SEO efforts, I offer local PPC campaign management, including Google Ads and Facebook Ads, to target potential customers in your area with paid ads. These campaigns are tailored to ensure you’re visible to the right audience at the right time.
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Competitor Analysis: I conduct in-depth competitor research to understand what other local businesses are doing and how you can outperform them in search results. By identifying gaps in the local market, I refine your SEO strategy to give you an edge over the competition.
With this comprehensive approach, my goal is to help your business show up in local search results, attract more customers from your area, and ultimately increase your revenue. Let me help you establish a strong online presence in your local community.
Why isn't my business ranked on Google Maps?
Claiming and verifying your Google My Business (GMB) listing is essential for improving your ranking on Google Maps. Make sure every section of your GMB profile is fully completed, including your business information, media, and positive customer reviews. Check that no other businesses share the same name as yours to avoid confusion.
For stronger local SEO, it’s vital to increase your citations (business name, address, and phone number) across popular online directories like Yelp, Yellow Pages, and industry-specific sites. These actions help establish your business’s credibility and local presence. Additionally, embedding a Google map of your location on your website will further reinforce your location’s visibility.
By following these steps, a local SEO company can help you improve your search rankings, increase visibility, and attract more customers in your area.
How long does it take for your Local SEO services to work?
The timeline for seeing results from Local SEO services can vary depending on several factors, including the competitiveness of your industry, the current state of your online presence, and the specific strategies implemented. Typically, it can take anywhere from 3 to 6 months to start seeing significant improvements in your local search rankings and visibility.
In the beginning, some changes, like optimizing your Google My Business listing and improving your citations, can lead to faster, noticeable results. However, more comprehensive results—such as ranking higher on Google Maps or seeing increased traffic and conversions—tend to take a bit longer as your business gains credibility and authority in local search.
A local SEO company will continuously monitor and adjust your strategy, ensuring that you’re on the right track. With consistent effort and optimization, the long-term results can help your business dominate local searches and drive more customers to your door.
Put Your Business on the Map!
Click here to connect with Social Market Way for the Best Local SEO Agency and Google Maps Marketing
Areas we provide our Local SEO Services