What is Google My Business, and Why is It Important?

What is Google My Business, and Why is It Important?

At the time of writing this post, 64% consumers use Google My Business to dig up contact details for local businesses. Considering that statistics are like bikinis — since what they reveal is suggestive, but what they conceal is often vital — that’s quite a lot! ...
What is Search Intent?

What is Search Intent?

What is Search Intent Ranking in Google searches is the key to success for businesses. Unfortunately, Google does not make this easy, as they keep their algorithms a closely guarded secret. Adding to the challenge of ranking, Google frequently makes subtle changes to...